Henley Business School

Henley Business School – International Applied Challenge

Master’s students from Henley Business School (University of Reading) are visiting Yeditepe University as part of this special program. Throughout the event, you will work alongside international teams on startup ideas developed by Yeditepe students and gain real-world project experience.

Date: March 30 – April 3

Location: Yeditepe University

Participation Rules:

1. Team Structure

• Each team will consist of 4 international students.

• Each team will include 2 Yeditepe University students.

2. Expectations for Yeditepe Students

• Yeditepe students are expected to apply with their own startup ideas.

• Throughout the event, Henley Business School students will work in teams to develop the ideas presented by Yeditepe students.

• Yeditepe students are also expected to play an active role in business development sessions and brainstorming activities throughout the process.

3. Presentation Process

• Yeditepe students will not be part of the team making the final presentation.

• However, they are expected to contribute to the development of their own ideas throughout the event and to be present with their teams on the final day.

4. Awards

• Yeditepe students on the top three teams at the end of the event will be awarded.

• The awards will be determined by Henley Business School.